top of page

SCADDY 2019 SILVER WINNER

Stop Avoiding
The mass shooting in the United States has grown in recent years, especially in primary and secondary schools. The concept of this campaign is to raise awareness that the use of weapons can cause permanent damage in a matter of seconds and that the last goodbye can be through a text message.
It is time to act

The big idea

Show in a simple form the gun violence issue based on a conversation via text between a mother and a daughter.

Villalobos_StopAvoiding.png

Video ad

Villalobos_StopAvoiding_5.png

Note: This is student work.
Art Director & Copywriter: Marcela

bottom of page